Relaunching the site was always a daunting task, so much so, that I never actually got around to it when I should have. My work/life balance was messed up and I was under an unhealthy level of stress. Luckily, I've had time to reflect and get back to my creative roots.
Okay, so this post was supposed to go up 9 years ago... Whoops! It's still a good read, though, I promise!
So what's my problem with Skyfall? Well it's not my problem, but it might be one for the film's stakeholders. There's something wrong with their marketing, or more specifically, their bus banner adverts.
On first look, visually I actually love what they've done! As you can probably tell from my own site, I'm a fan of black/white designs and the use of contrast. The striking simplicity and positioning of the logo is especially well done. That said, on closer inspection of the film's bus ads, which at the moment are inescapable, there seems to be something missing–content!
It's not quite New Year's but I'm starting my resolutions a bit early this year! Career-wise I've been given the opportunity for a fresh start. To go hand in-hand with this, I've decided to rebrand and relaunch this site.
Southall is a town In West London and one I regularly travel through. For the most part it's largely a residential area. During my time there I'm amazed at the things I see. One thing has stood out for me though, and now that I've become familiar with the area I've realised it's not something that will change unless action is taken. For some unknown reason the entire town seems to be littered with mattresses!
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